• Bargain Booze with Mobilize Systems, ‘As if it wasn’t Cheap Enough’ App
• Halfords with Red Ant, Click and Collect
• Homebase with Transform, Right Customer, Right Product, Right Time
• John Lewis, my John Lewis App
• Matalan with Mobilize Systems, Reward Card App
• NET-A-PORTER.COM, The NET SET
• Thomas Cook Group with Samsung and Visualise, Try Before You Buy
• Topps Tiles with Visualize IT, Online Visualiser
• Waitrose, Pick Your Own Offers

• F&F
• Graze.com
• Holland and Barrett
• The Hut Group
• Ideal Shopping Direct
• Lovehoney
• MADE.com
• New Look

• Currys PC World with AMVBBDO, We Start with You"
• Debenhams with JWT Advertising, Found it Christmas Campaign
• GAME Digital with 101, Christmas Shopper Simulator
• John Lewis with Manning Gottlieb OMD, Monty the Penguin
• Lidl, #LidlSurprises
• Matalan, Alphabet Scarves
• Sainsbury's with AMVBBDO, Christmas is for Sharing
• Topshop, London Fashion Week #LIVETRENDS
• Waitrose, Pick Your Own Offers

• Aldi, Specially Selected
• Ann Summers, Moregasm
• The Co-operative Food with Stateside Foods, Own Brand Pizza Ranges
• DFS, Exclusive Brands Sofa Ranges
• Evans Cycles, Pinnacle Bikes
• Lidl, Wine Cellar
• N Brown Group, Simply Be
• PrettyLittleThing.com, Wildfires and Dreams with Lucy Mecklenburgh
• Superdrug, Zoella

• Dave Bickell, Argos, Milton Keynes
• David Bower, Argos, Kingswood, Hull
• Ruth Lawther-Brown, Boots, Donegall Place, Belfast
• Mark Carson, Debenhams, Trafford Centre, Manchester
• Philip Doody, Dixons Carphone, Omagh
• Mark Fielding, Dixons Carphone, Durham
• Steve Cattrell, New Look, Glasgow, Fort
• Margo Smith, The Perfume Shop, Clarks Village, Somerset
• Dave Howarth, Sainsbury's, Sale
• Matthew Pickthall, Tesco, Hoyland 

• Argos, Fast Track Same Day Delivery
• Asda, GRS – Putting Supply at the Heart of the Business
• ASOS, Automation
• BrightHouse, Real Value from Waste
• Debenhams, Click and Collect Own Fleet
• Dixons Carphone, Winning Black Friday 2014
• Hamleys with Island Pacific, SmartSuite
• Hotel Chocolat, Project Romeo
• Screwfix, Developing our Supply Chain

• Aldi, Palm Oil
• Asda, 50th Birthday 'Cake My Day' Campaign
• EE, Techy Tea Party
• Halfords, Kids Today are the Least Active in History – Let’s Help!
• IKEA, People and Planet Positive Strategy
• Marks & Spencer with Macmillan, Worlds Biggest Coffee Morning 2015
• New Look, Wage Improvement Programme
• Sainsbury's with SignVideo, Contact Centre Access for British Sign Language Users
• Vision Express, Putting Charities in the Frame 

• Aldi, Aldi Academy
• ao.com, Exceptional in the Moments that Matter
• Asda, WOW (Ways of Working)
• Bonmarché, Our Culture Journey
• IKEA, Collaborate to Succeed
• Lidl, Store Manager Development Initiative
• Screwfix, How Screwfix Employees are Fuelling the Company's Growth
• Shop Direct, World Class Recognition
• Vodafone, Giving Something Back
• White Stuff, Product Advisor Peer Recruitment Process

• Argos
• House of Fraser
• John Lewis
• New Look
• Sainsbury's
• Screwfix
• The White Company

 ​

• Bargain Booze
• Bonmarché
• BrightHouse
• Dreams
• GAME Digital
• Holland and Barrett
• MADE.com
• Poundland
• Screwfix
• Topps Tiles 

• ao.com
• ASOS
• The Hut Group
• Lovehoney
• MADE.com
• Missguided
• notonthehighstreet.com
• SECRETSALES.COM
• Shop Direct

• Fred Perry with Buckley Gray Yeoman, Covent Garden, London
• Gieves & Hawkes with Teresa Hastings and ISG, No. 1 Savile Row, London
• House of Fraser, Jolly's, Bath
• Hunter with Checkland Kindleysides, Flagship Store, Regent Street, London
• John Lewis, Grand Central, New Street, Birmingham
• Notcutts with Dalziel & Pow, Nottingham
• River Island with Dalziel & Pow, Bullring, Birmingham
• T2 with Landini Associates, Shoreditch, London
• Waitrose, King's Cross, London
• White Stuff, Bath 

• ao.com, Exceptional in the Moments that Matter
• Argos, Fast Track Same Day Delivery
• Carpetright with Kirona, Online Customer Appointment Booking
• EE, Service in Store
• Hobbycraft, Sew Simple
• Homebase with Transform, Project Centre
• John Lewis, #BreakingPad
• Mothercare with BookingBug, RAPP and yReceipts, My Local Mothercare
• Poundland with Ampersand, Demonstrating Value Online
• Sofa.com, Personal Shopping Service         

• The Entertainer with ITIM, StoreHub
• House of Fraser with Elevaate, Digital Merchandising Optimisation
• House of Fraser with Poq, Fully Transactional Omnichannel App
• The Hut Group, Global Expansion through Rapid International Platform Roll-Out
• Matalan with Mobilize Systems, Reward Card App
• Shop Direct, MyVery App
• Shop Direct with SAS, Personalised Product Sort Order
• Telefónica O2 with IBM, Digital Contracts
• Topshop Topman with REPL Digital, TAPP - Comms Made Easy
• Wiggle with Hitachi Consulting and Searchlight Consulting, Capability Upgrade Programme
• Yours Clothing with Viewsy   

Winner announced on the night

Winner announced on the night

Winner announced on the night

Winner announced on the night